Claritta

Claritta is a fashion brand specialized in minimalist and contemporary pieces, known for its dedication to providing quality and comfort to its customers. The distinctive shape of the asterisk in the logo naturally catches the customer's eye and draws attention. Generally used to emphasize or highlight a word or information, incorporating this symbol into the visual identity allows the brand to stand out among others, generating easy recognition.

 

The entire visual identity of Claritta evokes a sense of something unique and singular, thus conveying the idea that the products are special, created with care and attention to detail.​​​​​​​